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Tuesday, May 01, 2012

Not an arm chair critic

Every effort is a step towards driving change. Change from your status quo to something which you wish to improve.

A casual conversation and observation of our daily traffic woes resulted in a campaign against illegal entry of truckers in Mumbai city during peak traffic hours. I am glad that this initiative saw acceptance and empathy from office goers and citizens alike.

This is just a beginning and we must ensure we build up momentum to sustain this activity to ensure compliance by traffic police.

Happy truck spotting.

http://ibnlive.in.com/videos/101077/cj-fights-against-false-promises-of-builders.html

http://youtu.be/86WDd_hEJvM

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About Me

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I believe in brands, and love to create one - Including myself.

Marketing & Communication space is where I earn,  Photography,Gadgets,Travel is where I spend.  Journalism, and making a change are my passion.